Minimal call duration: 120 sec post IVR

Call limits: 10 per day

Call hours: Monday- Friday: 12:00pm - 8:00pm
                   Saturday: 12:00pm - 3:00pm

Time Zone: EST

Call approval/refusal time (hold period): 7 days

GEO: CO, NC, TN, WA: Target Zip List: https://docs.google.com/spreadsheets/d/1QFZUutTWlUAdiZW29VkEKrqHN0O-8TCeQimTZsEen0c/edit?usp=sharing

 Definition of a qualified call: 

• Callers interested in getting new general Pest Control services, Mosquito/Flea/Tick, Rodents.
• Only apartments, houses or family homes
• No commercial buildings or mobile homes.

Definition of a non-qualified call: Outside service area, duplicate leads, existing customers, wrong service type (termites, bed bugs, wildlife removal, bees), spam calls.

Restrictions: 
Brand bidding is prohibited
Dynamic keyword insertion is prohibited

Allowed types of traffic: Paid Search, SEO, Social

Prohibited types of traffic: Craiglist, Facebook Marketplace, GMB

All creatives must be submitted for approval prior to launch

MarketCall